Summer Campaign

This 4-month campaign for Juhayna activated 30 influencers across lifestyle, food, family and entertainment to highlight its full product range: yogurt, juice, milk and flavoured milk.

Each creator delivered 2 Reels across Instagram and TikTok, showcasing everyday consumption, recipes and family-friendly moments. The campaign also featured an on-ground activation at a branded North Coast beach booth, with 10+ influencers capturing summer-themed content.

Together, the always-on digital presence and live activation boosted brand visibility, relevance and engagement across multiple lifestyle occasions.